In this episode, host Andres Sanchez takes a deep dive with Wolf Financial about his journey in building a finance social media empire with over 150k followers on Twitter! We discuss his journey starting Wolf Financial and growing his brand through Twitter while creating a successful newsletter. We also discuss Gav's finance background and transition from Analyst to CEO!
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Welcome to The Virtual Ventures Podcast! In this episode, host Andres Sanchez sits down with Wolf Financial, the creator of a social media empire. Wolf shares his journey from a young student exploring the stock market game to becoming a pioneer in hosting over 40 hours of Twitter Spaces a week.
We dive into Wolf's early experiences with finance, including the financial struggles his family faced and how it fueled his passion. His dedication to learning and trading in the stock market game led him to beat his classmates and generate a 25% return during a bull run.
Wolf's desire to help others avoid financial hardships drove him to build a social media empire focused on finance education. With his team's support, he started leveraging Twitter Spaces to communicate with industry leaders like Bill Ackman and Elon Musk.
During the episode, Wolf shares insights on the potential of Twitter Spaces as a top-tier opportunity for content creators and the need for improvements to enhance accessibility and monetization features. He also explores the rise of building in public and his recommendations for success on social media.
We learn how Wolf's journey in finance evolved, from working at Goldman Sachs to private wealth management, and ultimately starting his own social finance app. This led to the creation of Wolf Financial, a social media marketing firm heavily reliant on Twitter Spaces.
In addition, Wolf discusses the success of his newsletter, which has gained over 1,000 subscribers in just a month. He shares his content strategy, drawing from Twitter and a few select newsletters, and emphasizes the importance of engaging, easy-to-read content for his readers.
Join us as we delve into Wolf's experiences, insights, and exciting upcoming projects, including in-person events and expanding his podcast presence. Be sure to tune in to this engaging episode of The Virtual Ventures Podcast with Wolf Financial!
Speaker Bio: Wolf is a self-taught trader who gained his interest in the field while sitting in the back of a physics class and live trading. He quickly became enamored with the feeling of winning and ended up returning 25% in six months. Wolf also discovered the potential for monetization in online trading spaces, where startups and companies can pitch to followers and gain more subscribers. He continues to build his following, create newsletters, and inspire others to pursue their own trading goals.
Topic: Wolf's Background and Motivation
- Wolf discovered his passion for finance through the stock market game and his family's financial struggles
- His focus on keeping money, instead of only making it, became a guiding principle
- Wolf wants to help people avoid financial hardships and uses finance as a means to do so
Topic: Team and Business Growth
- Wolf has been hiring and expanding his team for outreach and social media assistance
- Wolf only started monetizing Twitter after gaining 50,000 followers
- Wolf advises beginners to figure things out on their own before scaling up with a team
Topic: Virtual Ventures and Twitter Spaces
- Wolf is a host and pioneer of Twitter Spaces with over 40 hours a week
- Twitter Spaces can become a significant opportunity if the company invests in improvements
- Wolf believes building in public is popular, especially in the NFT community
Topic: Wolf's Journey to Social Media
- Wolf initially joined Twitter as a troll account but later found an interest in the sports world and news updates
- Twitter's Spaces was a game-changer for Wolf to gain followers quickly and provide everyday content
- Wolf recommends using courses and tools to be successful on social media, even without a team
Topic: Wolf's Investment Journey
- Wolf worked at Goldman and Versa Capital Management before starting Wolf Financial
- He transitioned to the startup space with a focus on social finance and stock insurance products
- Wolf Financial was spun out as a social media marketing firm, focused on Twitter Spaces and doing well
Topic: Exciting Projects and Future Plans
- Wolf asks his guests what they are excited about, and he is excited to rest, pay his taxes, and host more Twitter Spaces
- Wolfe recently hosted a successful in-person event and is planning another in New York
- Wolf discusses the success of his newsletter and what inspires its content.
Wolf [00:00:00]:
In the last 4 months, we've had Bill Ackman, Elon Musk, multiple CNBC, everyday presenters. That 1 had about 60, 000 people in it. Being in physics class at 930 to sit in the back of physics class live trading, all of a sudden I was probably trading for about 2 hours a day. And then any breaks or recess that we had. I was not going to the gym anymore. I was going to my professor's office to talk about spot trading gold. It was a combination of that plus the rewarding feeling of actually winning. I ended up returning about 25% in 6 months. I was impressed right off the bat when I started to join these spaces and I started to kind of wrap my head around how you monetize it. And you're monetizing it, you're giving small startups or even big companies the opportunity to pitch themselves to tons of followers and you yourself are gaining followers at that moment, adding more people to your newsletter. I mean, it's a dream business for people when you think just from that perspective.
Andres Sanchez [00:01:01]:
Welcome back to the Virtual Ventures Podcast. I'm your host, Andres Sanchez. Today for episode 2, we have Wolf Financial. Wolf Financial runs a financial newsletter, analyst turned CEO running over 40 hours, I believe, of Twitter Spaces a week. Some might say a pioneer for that because you've been kind of going since those Twitter Spaces started. Really excited to have you on the show and kind of talk about that journey. Thank you, Gav, for being here. And what's up? How are you doing? Living the dream, man. Appreciate you having me on and definitely doing a lot of stuff in the world of Twitter spaces and finance media. Yeah. And just for the viewers, Gav and I kind of stumbled upon each other. I saw that he was hosting these Twitter spaces. I was kind of working on my brand on Twitter, trying to get a little more out there. And he gave me the chance. And now I've been able to speak on some amazing speakers panels with some of the smartest people ever. And I think people really need to give that credit to Twitter Spaces because sometimes, I mean, you can learn such amazing things just by being on there. And I really appreciate you doing it as a kind of a free resource to the public and allowing people to kind of go on there and learn. But I'd kind of like to start at the beginning of the journey. I saw that you said you were an analyst at Goldman Sachs. I'd love to kind of hear about that experience and where your journey started. Yeah, for sure. I would say that that was a pretty good spot for the start of my investing journey.
Wolf [00:02:20]:
I'd worked in accounting for a little bit before that, but it wasn't something for me. I worked at Goldman in Philly, which was a private wealth management office. So when people hear Goldman, they think often investment banking and they think trading, but that's not really what I was doing. I was more working with high net worth clients and helping them on a day-to-day basis, really just answering questions, concerns about the market, rebalancing portfolios for them if they wanted to be slightly more aggressive, conservative, And ultimately, as any analyst does, really supporting my team and supporting the private wealth manager that I was working for. We had about 5 billion, 5.5 billion AUM between really 5 billion with 1 team and then another half billion with 2 other teams that I supported on the side. And there I really learned everything from how to really construct a portfolio to how to talk to high net worth people. I always say that the most valuable thing I got from there was that my boss, whenever he was on a phone call, I was given the ability to actually just put my headset on, tap into his call because I had everyone's lines on my phone and just mute out and I could just listen. That's what I did all day. I just listened to people that had far more industry experience and advice than I did and just take it all in. I wrote down honestly like 2 to 3 notebooks full of notes, just handwritten notes during my time there. And I also just networked my way around with everybody. And so that was a great opportunity. And ultimately, I ended up progressing from private wealth management to an offer that I got for a private equity firm called Versa Capital Management actually repping right now. Shout out. Yeah, Versa was really cool. Total change of scenery. I went from being on this open style floor at Goldman where it was just always phones ringing, always people talking to this private equity field where everybody has their own office and there's just never any like noise or anything like that. And it was cool though. I got to work really closely with a couple of companies. I got to, you know, go and actually fly down to where these companies were located, work out of their CFO's offices, have conversations with them about what their company needed to succeed. And then ultimately ended up moving into the startup space with the advent of COVID. And that led us to where we are here. Very cool, man. That's an amazing journey. Was that something that you always wanted? I know you said you started with accounting.
Andres Sanchez [00:04:30]:
Were you always passionate about finances and investing even before it was a career?
Wolf [00:04:34]:
I got passionate about finance for 2 reasons. My first real introduction to the stock market was in 11th grade macroeconomics class where the professor put everybody on 1 of those market watch, you know, play games and everybody gets 100K. And a lot of people just don't have any interest in it. It's not their thing. But for me, I was just hooked all of a sudden. And it went from being in physics class at 930 to sit in the back of physics class live trading because it was 930. And all of a sudden, I was probably trading for about 2 hours a day and then any breaks or recess that we had, I was not going to the gym anymore. I was going to my professor's office to talk about spot trading gold and doing all different types of stuff like that. And I think it was a combination of that plus the rewarding feeling of actually winning. I ended up returning about 25% in 6 months, really beat out the class super well in that. And obviously this was during the bull run. This is post 2008, at least a few years afterwards. And that's what got me that really interesting feeling of like, oh, this is possible and this is super interesting and I can dive deep into these companies and have an understanding of it. The second thing that I think just put me in the finance realm was coming from a place where I was growing up and my father was making a lot of really, really great money as a doctor and living a certain type of lifestyle. And then he got heavy into real estate in 2007. And I can't blame him necessarily. I know a lot of people got into real estate in that area. The problem is really went all in with everything that we had. In 2008, had to declare bankruptcy and got foreclosed upon for a majority of the properties that he owned. And my whole life changed. I was only 10 years old at the time, but I really actually was able to feel that change. And I just remember thinking, where did all that money go? How did this all happen? Why did it, why were we eating here and now we're eating here? And that put in my mind that firm thing, which to be honest, is actually on the opening page of our booklets that we would give our clients at Goldman, which said, to quote, it said, it's not about how much money you make, it's how much you keep. And that was just really something that stuck with me. And I started thinking about that. And that's what led me down the path of finance. Cause I was like, I don't want other people who are in really good financial positions to have to go through what I did and how can I help them and help myself?
Andres Sanchez [00:06:49]:
That's very cool. Often when I meet with people and talk with people and you find out kind of where that deep rooted passions come from, it's amazing to see how that drive and determination can really turn things into reality. So that's amazing that you went from there all the way through that amazing career. With that, we transition over to Wolf Financial, your jump from being, like you said, an analyst to now the CEO of your own company. So let's start with where Wolf came from, what that name kind of is from, and then what kind of the early stages of that company look like. Yeah, Wolf has had multiple stages. It stands for the world of learning finance,
Wolf [00:07:30]:
which I think is pretty applicable, but it also stands for being a pack animal, right? It's a wolf. They have this notion that there's lone wolves, but really wolves are actually 1 of the most pack traveling animals of all. They love being together. They work together simultaneously. And I really thought that that was applicable for investors who should be working together and do in my spaces. There's been multiple stages to Wolf when I've told this story before, but when I first came on, when I was first reached out to Wolf was the idea of a couple of friends of mine who had hired a couple of finance guys and a couple tech people. And the idea was just how do we make investment research easier for our generation, right? We don't have anything right now that is just a simple app. I go, I plug in the ticker and it just tells me, right, based on fundamental and technical analysis, what's happening in an easy to understand format, like that just, we felt like it didn't exist. And it certainly wasn't free for people. And we wanted something along those lines. And that evolved into an idea of what about a social component, right, and bringing in people. So ultimately, in the early days, the idea behind Wolf was building out a social finance app similar to public or stock twits, like you've seen probably with a couple of additional pieces of our own. And as we built that out, I was running operations. And ultimately I ended up in a marketing role where I was tasked with building a profile for us and other social media so that we could make relations with really great people with great audiences and then onboard them to our app. And during that time, I chose Twitter and I started religiously posting on Twitter, engaging on Twitter. And then about 5, 6 months into that journey, Twitter spaces got dropped. Like you said, I was 1 of the first people to find them. I got paid access. Twitter ended up hiring me as a independent contractor to help them build out and to host Twitter spaces in the early days. So I really got into the thick of things. And it was great because I was building this audience for our app, but then about 6 months into that, there was a large pivot that happened. Essentially, we were raising capital for the company and the investors, I think, made some really smart calls, which was this is a super crowded area, right? The social finance area, you have to differentiate yourself somehow. How are you going to differentiate yourself? And so the team began working on a product, which was essentially a stock insurance product, which I won't go too far into here, but it was a great idea. It was patentable. It was something that could really be put in a lot of brokerages. And our idea was let's put this in our brokerage, in our app, and everyone will have to come here. And the investors were saying basically, no. The way that you scale this is you make an API and then you sell that API to these businesses, and then you get recurring revenue plus of 1 time upfront free, right? There's all these pieces to it. And the original co-founders of the firm were like, that makes a lot of sense, right? This is a great path to go down. And so we actually ended up splitting into 2 firms. They rebranded, took the tech and the backend, and are now a site called, it's called withbelay.com, I'm pretty sure. I'll just double check that real quick. But yeah, withbelay.com is what that's called. And then I actually purchased the entire brand, all those brand assets, the social media. And I spun Wolf Financial out as a social media marketing firm heavily based on Twitter spaces. So although I'd initially come in as a COO and worked as a tech company, We ended up pivoting and turning into 2 companies, which are both doing really well now. Obviously, I'm pretty happy with what's going on on my end. They've recently raised another round. They have a great team, we're in contact. So hopefully I'll be bringing that product to the public sooner than later as well. Very cool.
Andres Sanchez [00:11:00]:
What made you pick Twitter with all the different social media platforms? What kind of made you lean in? And then with that, we've had this very dramatic change in ownership at Twitter and all of these kind of headlines. How was that also building on Twitter and having to go through those kind of headwinds? Well, I'll give credit to my freshman year college roommate
Wolf [00:11:20]:
who got me onto Twitter. He did not do it on purpose though. The way that it happened was my freshman college roommate was extremely addicted to Twitter, loved it, was always on it, always tweeting and stuff like that. And I thought it'd be hilarious if I made a Twitter account, turned on notifications, and every time he posted, I dropped a troll post comment underneath it. And so that was, it was just part of our relationship. And I thought it was the funniest thing. He probably hated it, probably wanted to block me, but didn't want to create bad blood. So I was just getting onto Twitter just to annoy this guy. And then slowly I started getting into the sports world with Twitter. And I started saying, oh, this is a great place for me to get updates on news, sports, things like that. And then during COVID, all of a sudden there's a couple of finance posts that start creeping into my feed. And I'll give credit actually to Gannon Breslin, who you can...or Gannon...is it Breslin? Yeah, it's got to be Gannon Breslin, who's really great on Twitter. He runs a newsletter called The Drop. And Gannon was kind of like posting both about sports and about finance. And so he was showing up in my feed with both these type of posts. I was like, oh, what's this? And so I ended up creating a new account, which became the Wolf account. And on that account, I followed him, Ramp Capital, and Morning Brew. And like those are like my first 3. And then it just kind of sprung from there. For me, the reason I liked it was because I felt like you could do Twitter from anywhere. When it came to TikTok, I felt like I had to put actual time in, so I'd have to carve out an hour of my day to record, then I'd have to edit it, and everybody's a professional editor. And with Twitter, it was just like easy to post and easy to get updates out there and everybody was talking. And then Spaces really became the game changer. That's awesome.
Andres Sanchez [00:12:57]:
And I know you have a newsletter now. I know newsletters have become extremely popular.
Wolf [00:13:02]:
1, how has that journey gone? And 2, what are maybe some of the favorite newsletters that you like to read and get information from? Yeah, newsletter is doing great. It's really been heating up lately, which is awesome to see more and more interest coming for the newsletter. So this was the first month that I got over a thousand subs to my newsletter and the month is not over yet. We're 26 days in. So it's currently sitting at almost 7, 000 subs. Started the month with 30 days ago, it had 5, 750. So it's up 20% last 30 days, which is really nice to see. Open rate has increased. Average click-through rate is up 41.7%. So I'm really liking the numbers on the newsletter. I try to keep my newsletter in line with what I'm doing. So it's very Twitter focused and investing focus. So I put out 3 newsletters a week. Monday, it's Monday morning, you get a list of all my spaces for the week. So, hey, here's the spaces schedule. You don't have to go check on Twitter. You're just going to get delivered to your inbox. Here's the links for them if you want to set reminders. So it just makes it very easy for my audience to know when my spaces are. Number 2, I would say is on Wednesday. Typically it's a Twitter thread that did really well that then gets turned into newsletter format or it's just an investing lesson overall. So we'll talk about things like here's Warren Buffett's top 10 holdings. Here's how to conduct fundamental analysis. Here's the 10 technical analysis patterns you need to know. Here's, you know, why you should care about macro catalysts, right? Like stuff like that, which is just very investing focused, but also pulls from my Twitter. And then every Friday I started this newsletter called, the weekly Howl. And I was basically under the impression of nobody is on Twitter more than me, especially at that time. There was a time when I was on a call with Twitter, and this was in, gosh, I want to say like December of 2021. And they told me that I was in like the top like 50 users in the world at the time. Just the amount of time that I was spending on Twitter because I was literally on Twitter at least 70, 80 plus hours a week at the time. And so just really crazy stuff. So I started this newsletter, which was, here's the best 10 tweets that I've seen from finance Twitter this week. It's 3 that are very informational, 3 that are funny, and then 4 that are just all around great. And so those are my 3 newsletters. They're super easy to read. Like my Monday 1 is like a 2 minute scan. My Friday 1 is like a 4 minute scan. And my Wednesday 1 is probably like 5 to 6 minutes. So I keep them very easy for people. I don't wanna be stuffing up anyone's inbox or anything like that. You know, It's simple stuff. So I like it and obviously it's being received well and I get some great feedback on that in regards to newsletters that I'm looking at. All right, so I don't read a ton of newsletters because I'm on Twitter so much to be honest that I just get all my content from there. So like, you know, I'm subscribed to stock market news. Like I just get notifications from him. So to be honest, like anything that's breaking news, I already have. I do read pretty religiously newsletters, I would say from JK Molina. JK Molina is all about how to grow and how to sell on Twitter. So it's not finance focused at all. It is just how to monetize your audience, how to engage with your audience, how to create better content, all different stuff like that that really speaks to me. I'm also subscribed to a newsletter from Ben Muir. And Ben Muir is all about systems is really his thing. It's just making your life more efficient, really just ways that you can like, it's like secret websites you've never heard of, browser add-ons you've never heard of, all different types of pieces like that. And then of course I get like Morning Brew, some of those classics, right? They keep me in the world of finance. I think I've got like the liquidity 1, some of those other ones. So yeah, a lot of the popular ones there. Very cool.
Andres Sanchez [00:16:42]:
Something cool that I wanna touch on is you have this big finance background, All of your spaces are hosted around finance, but you really did build an amazing social media brand. You created amazing content. What was that journey like? I think you're at 152, 000 followers now on Twitter. Talk a little bit about that. 157. 157. That is amazing. I think I was on Spaces when you broke 150 with you as a speaker when you got right over that mark. So that was really cool but 157 that's amazing and selfishly for me I've had a few brands and I've started a few companies in my life and the hardest part is the social media, keeping up with it, building that consistent audience. So I'd love to let kind of the listeners get a little bit of insight on what that journey looked like building that amazing following.
Wolf [00:17:30]:
Yeah, you know, it's interesting because I was put in a real position to succeed because it's very hard for some people to start out on social media for multiple reasons. 1, they're doing it all alone, right? And they just need help, right? They need help with graphics, with posting, with motivation, stuff like that. Number 2, they don't see the reason why they're doing it, right? They're just doing it for themselves and they're hoping it's going to get to a point where it creates opportunity and money, but they're not there yet. I was in a very different position because when I started the Wolf account, I was starting it for this company that I was working at, right? It wasn't for me necessarily. And because of that, I was given a lot of support. I had a whole graphic design team that was anytime I needed a graphic, hey, Rob, can you go ahead and create this for me? Oh, yeah, no problem, right? I had other marketing people on my team like, oh, I can't post today, can you get this up? Who's got some good ideas for tools? So I had that and I also, to be honest, I worked 17 months unpaid in the beginning of it. But I knew that I was building for equity, right? I had equity in the company. So I had things that I was working on. And then eventually, really towards the latter stages, like the last 2 months before we ended up flipping the company, I was getting a paycheck for like a month or 2. So I guess that there was that. So I think I was just in a better position to succeed. Now, number 2, I came in at the right time. I wish I'd come in 6, 7 months earlier, it would have been even better. But I came in in September of 2020, market's hot, it's ripping, everybody's talking, things aren't going to peak for another 4 months, right? So It's like, even in my early stages, there's so much activity. I would tweet at these large accounts and I would just add them with their favorite ticker. I'd be like, hey, what do you think about this ticker today? Or what do you think about this news? And they'd actually respond, even though I had like 100 followers, because everybody was just so hot on Twitter at the time. So I hit a really good timing. And then number 3, I think for me was just that launch of spaces. So I only had like 4 or 500 followers. And by the time spaces came out, that was like 6 months. And then spaces came out like 10 days later, I had 2000 followers, right. And so and then it was just like, every 7 days, I was getting a thousand followers. In the beginning, I wish I'd known more people wanted everyday content. I thought if I held 3 spaces a week, that would like be max. Now I do 28, you know? And back then I was getting at least a hundred followers an hour when I was doing them. I think in the early days of social media, it's just super helpful like to find a course from someone who's already done it and just read through that like J.K. Molina has them, Ben Mear probably has them. There's another guy, Matt Gray, he's got great ones. Like There's a formula for how to game and how to be successful on social media. Go out, spend the 200 bucks, get a course, learn it, understand it, and get from there. These guys that I'm friends with, Clint, Steve, and Curtis, all did a growth cohort. And even though I had 150, 000 followers, I still hopped in it because I thought that they had more to share. And I learned more. They shared all their favorite tools. There's so many tools people don't understand. Like Twitter is not about being, being original is not enough to go viral, right? It's saying something in a unique way that's been proven to work, right? Like, things like that. And so there's tools like Tweet Hunter and Tweemax and Taplio and just all these places that you can get ideas and content. And Chat to BT now, right? Like, There's all these different spots. So I think just not going into it blind, my first day of really tweeting on Twitter was I live tweeted the GameStop hearing. And I just did a ton of tweets, but my formatting was not good. I was just throwing out random stuff. I was putting up every quote I could hear. There was just like so much more that could be done. So yeah, I was in a good spot when I started it, thank God. If you're not in that condition, you don't have a team, go ahead, do the research, get some tools, things like that. There's probably plenty of free ones too that you can learn about. Just make sure that you're putting your effort in the right places basically. Yeah, for sure. I might need to pick your brain a little bit off camera on some of these tools because Twitter is new for me and I've been working on building my brand there and I found a lot of these tools and It's crazy because it feels like it's never ending. I just continue to see kind of more and more. So that's very cool. And do you work with a team now or is it just you?
Andres Sanchez [00:21:40]:
Because I know you had that team behind you originally.
Wolf [00:21:42]:
Yeah, yeah. So I went for a long time there without a team. Recently I've been hiring, been growing. Now, so I have some people that help me with cold outreach to get speakers on spaces, things like that, get sponsors. So, sometimes people, they'll get like a DM from my account that says like, hey, it's George with the Weekly Howl team. Like, yeah, that's, you know, someone from my team, like sending out a DM. So I've got some people now. I do have, you know, people helping me with other social medias as well. So yeah, certainly at this point, it's expanded out. But that's just because I just don't have the time anymore, right? I've got to be on the spaces, I've got to do other stuff. I'm probably going to hire somebody to like, start taking over some of the time of the spaces as well, just to clear up some time there. I'm trying to hire a virtual assistant right now to deal with like a lot of the back end stuff, you know, but it has to get to a point where it's worth it for you. In the early days, you know, I didn't try to, I didn't even attempt to monetize Twitter until I had 50, 000 followers. Never tried to make a penny off of it until that point. And even then, I wasn't even trying, it just started coming to you, right? Because you have a certain amount of followers. So the early days, it's very hard to say you're going to go and hire a team. I got payroll now. You can't have payroll when you have like 100 followers. So unless you're in like that type of position and you have like a million dollar exit from the last company and kudos to you and that's what you want to do. But for the majority of people I'm speaking to, you're going to have to figure out on your own in the beginning and then eventually you can scale up. Yeah, for sure. And I know what that feels like. It's crazy when you have a lot of people working for you. Not only is it payroll, it's extra pressure, like a lot more things, a lot of extra things that you kind of need to be dealing with.
Andres Sanchez [00:23:14]:
So that's cool that you're kind of growing. You went from having a full team backing you, bootstrapping it, and then now bringing a team back on. That just shows that it's become extremely successful. Let's talk a little bit about like 40 hours. I mean, you're on spaces for 40 hours talking to people and speakers.
Wolf [00:23:34]:
How does that feel like just to constantly be able to communicate and speak with these amazing minds? You know, it's awesome. And the opportunities just keep coming in the last 4 months, We've had Bill Ackman, Elon Musk, you know, multiple CNBC everyday presenters, politicians, right, a number of them coming on. So it's really co-opportunity, the access that it gets. And I think with Elon taking over Twitter, more people see them as accessible now too, right? He's got a lot of fans that wanted to hop on and chat. I hope that they continue to invest in the product Twitter Spaces as a fraction of what it could be. I mean, if they put some resources into fixing the glitches, building out the tab, having accessibility on desktop and iPads, they could really take it to the next level. It's just waiting for them to build it out. So, you know, unfortunately most of the spaces team got fired, all my friends there got fired. I hope that they're, you know, looking to maybe rehire for that at some point. I understand that they had a liquidity crunch that they had to go through. But yeah, we'll see what happens. But spaces are just a top, top, top tier opportunity for a couple of reasons. The biggest is the people that you can get access to. But number 2, for me with spaces, it's working in public, right? Everybody knows that I'm busy because they can just always come into Twitter and see me working. And that has a lot of effects. I have people that want to work with me because they go, I love your work ethic. How do they know my work ethic? Because they always see me on Spaces. They always see me online. There's a lot of people who have incredible work ethics, and I'm sure you're 1 of them, and you run a bunch of businesses, but everything's behind the scenes, right? It's like meetings and stuff. And like, people don't see it in public. People see my work in public, which is really helpful. And then number 2, it's a dual bonus of like, I can monetize spaces. I mean, you've been in my sponsored spaces, but at the same time, I'm also getting followers, right? So it's like kind of like taking from 2 pots. Yeah, no, I was impressed right off the bat when I started to join these spaces and I started to kind of wrap my head around how you monetize it and how at the same time you're monetizing it, you're giving small startups or even big companies the opportunity to pitch themselves to tons of followers and you yourself are gaining followers at that moment, adding more people to your newsletter. I mean, it's a dream business for people when you think just from that perspective. So that's amazing. And I feel like building in public has become so popular lately. I see tons of people trying to do it, especially in the NFT community, just saying, Hey, I'm going to build in public. I'm going to let people experience the journey. And I think it makes you a lot more trustworthy.
Andres Sanchez [00:26:00]:
You go on those spaces, and I know a lot of people are regulars because when I'm on speaking panel, I love to kind of scroll through and see who's on and you see a lot of familiar faces. So when you hear yourself or even Evan talking on the spaces, like that's a trustworthy voice that you've heard and clearly have done the homework to bring some of these amazing speakers. I know we've talked a lot about spaces. Maybe the last thing to wrap it up is what's the biggest space you ever had? Like what was kind of that space that blew up? Yeah. So there's, I guess a couple I could throw out here. The 1 that Elon Musk came on, Evan was hosting. I was in there as a speaker. I was supposed to be, we basically had glitches, spaces have this very annoying glitch, where if a space has over a thousand listeners in it, you can't get up certain accounts. I was supposed to be there co-hosting on the Wolf account, is what it is. That 1 had about 60, 000 people in it. And yeah, total, I think about a half million maybe came through.
Wolf [00:26:49]:
And so that 1 was really, really big. Outside of that, I've had spaces that have had, I've co-hosted, I co-hosted a space when this whole bank crisis started a few weeks ago that had 16, 000 people in there. And so that 1 was obviously really big. That 1 was 1 that Bill Ackman was on, as well as others. So that was a big conversation. And then aside from that, I'd say some of my biggest spaces have been other Tesla spaces with just large Tesla investors, probably reaching 2, 500, 3, 000 people at any given moment. I also have had spaces where I've brought on large hedge fund investors that people wanted to hear from also probably around 2 to 3000 people at any given moment, which is a very sizable number when people put it into perspective. Most auditoriums hold, you know, maybe 356
Andres Sanchez [00:27:27]:
hundred people. Right. And you think about having 3000 people there, that would be a massive event. Yeah, no, no. And it really speaks on the power of technology. And I remember, I think maybe the second space I was on really didn't know what I was doing there didn't feel like I was at the same level of a lot of the people on there. And I clicked and looked and I saw there was like 1300 people and I was like, wow, I need to do a little research before I open my mouth here because I wasn't expecting that type of crowd and you put it really in a perspective there with most auditoriums don't hold even close to that. So if you think it's just a virtual auditorium, yeah, you can't see the people but they're listening. So that's amazing.
Wolf [00:28:05]:
Something I always like to do kind of at the end of the episode is, is ask the person I'm speaking to, what are you excited about right now? And that can be anything, a new project coming up a new trip, it can be as simple as a new pet that you're getting. So to kind of wrap things up, I'd love to say, well, what are you excited about right now? Right now? I am excited to first off, uh, be back home, uh, for a week from traveling. So I can be back in Eastern time, which is always nice adjusting to the West Coast and having to wake up at 5 in the morning to host bases is not fun. So I am excited to get some sleep. I think that's going to be good for me. I have not gotten sleep in a while. It feels like I think I've had like 3 full days of sleep this year, something like that. So we'll see what happens. I am excited to get my taxes paid. I think that that is something that needs to get done soon So I'm excited to get that out of the way should be good get taxes paid a law-abiding citizen over here and Outside of that, you know, I think it's just gonna be a great week We've got I think the most spaces that have ever scheduled it a week this week. We've got 28 spaces this week. So it's going to be a very full week. So those are just some things that I would put off the top of my head that I'm excited for. But I also would say 1 other thing is I did a really, really, really popular in-person event this past week in Los Angeles. 250 people came. We had open bar for multiple hours. We had art all around there. We had great conversations. And I am going to be planning another 1 in New York in about 2 and a half to 3 weeks. So that is something to keep on the radar. Awesome.
Andres Sanchez [00:29:33]:
If that 1 is a huge success, which I'm sure it will be, we got to get you to come down to Miami and do 1 here. I'd love to attend that. So with that, I also want to make sure we're going to post down below the links to your social medias. But if you want to kind of read out what the Twitter handle or Instagram handle is, just in case, I'd love for people to be able to go follow you and kinda watch your journey and learn from you like I have. Yeah, Twitter is Wolf underscore Financial
Wolf [00:29:59]:
and Instagram is
Andres Sanchez [00:30:01]:
Wolf Financial underscore Official. Awesome, Well, thank you so much, Gav. It was an amazing conversation. I know there's tons of amazing nuggets in here that people are gonna take back and learn from. So I appreciate you coming on, and that's it for episode 2 here at the Virtual Ventures Podcast.
Here are some great episodes to start with.